Close
your eyes and picture McDonald's famous golden arches. Now, imagine if they had
been gray. Would the burger chain be the international success it is today?
The
color of some logos is more powerful than the logos themselves -- think the red
of Coca-Cola or the pink of Barbie or the rainbow colors of Google.
Color
can become a key part of any brand. Whether your logo is red and intense,
yellow and joyful or black and mysterious, its colors are announcing something
to the customer. As you create the perfect logo, be sure to pay attention to
the color messages you're sending.
Check
out the infographic below to figure out exactly what your logo's colors are
telling potential customers.
From
Entrepreneur
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